Many people think that the Japanese word "Sake"(酒)means Japanese Rice Wine.
But this is a terrible misconception...
"Nihon Shu"(日本酒)means "Rice Wine".
Nihon Shu, is the standard image of a "small ceramic bottle and shot glass / tiny plate".
Here are the many different types of liquors in Japan:
1. Beer(ビール)= 80% of beers are usually Lagers. Hard to find Ale and Pilsner types.
2. Shochu(焼酎)= Similar to Vodka, but usually 20% - 25% alcohol content.
3. Nihon Shu(日本酒)= Liquor made from rice.
4. Ume Shu(梅酒)= Plum wine.
5. All other spirits = Tequila, Vodka, Whiskey etc...